Customer Relationship Management (CRM) module manage leads, contacts, opportunities and customer accounts.
The CRM module is fully integrated with the Acumatica suit of modules to provide a complete solution for the quote to cash business process.
Acumatica CRM provides a consolidated 360-degree view of the customer accounts detailing all activities and transactions with the customer.
Sales people have online and remote access to real time data of the customers information to assist them to effectively communicate with the customer.
Benefits
360-degree view
All activities and transactions is accumulated in one central place to gain a complete view of customer accounts
Empower your Customers
The Customer Self Service portal provide customers access to all their financial transactions like statements etc. Customers can order online through the portal.
Improve Customer Service
Customer service is enhanced by rapidly responding to their sales requirements during the quote to cash business processes. A Single opportunity can have multiple quotes which is easily converted into sales fulfillment, billing and after sales service.
CRM add-in from Microsoft Outlook
Leads and contacts can easily be created directly from outlook into Acumatica which makes the sales persons tasks easy and quick – no switching between systems saves valuable time to quickly respond to customer demands.
Keep your entire team in sync with sales modules integrated to financials. Be sure your entire organization is using the same single version of the truth – sales forecasts, revenue reports, collections data, commissions and more.
Convert leads into accounts linked to contacts, activities, tasks, opportunities, cases, and documents. Make your entire sales team instantly aware of all activity in the account.
Attach any digital document to leads, opportunities, and accounts. Eliminate the need to search for associated documents, contracts, etc. Once files have been attached to one document within the system, the file can simply be linked to additional documents or records without uploading the file again.
AAggregate leads from the web, purchased lists, trade shows, and manual entry. Automatically assign and rout leads according to pre-set criteria.
View Case Activity by Conversations for quick retrieval of all case-related information linked to tasks, events, and activities. Case information is available to all authorized stakeholders. Workflow based on established case severities, escalation paths, and priorities sends reminders to responsible parties.
Link cases to customer contracts and service plans to quickly determine the level of service to provide and ensure that the proper support is provided and properly billed. Set service rates per incident, per hour, or prepaid.
Access all documents and activities sent to customers via the integrated content management system. Grant access to sales contracts, marketing offers, notes, emails, and other communications.
Maintain a central repository of customer collateral, email templates, price lists, contract templates, pictures, videos, and other documents through the integrated document management solution. Maintain a document history and enforce access permissions for each document.
Integrate HubSpot, the preferred Marketing Automation system for midmarket companies, to Acumatica CRM. Sync information between systems to automate processes such as nurture marketing.
Aggregate leads from your website, purchased lists, trade shows, and manual entry. Automatically assign and rout according to your pre-set criteria. Find and merge duplicates automatically.
Create email templates to ensure that newsletters, email campaigns, and direct communications have consistent branding and messaging. Send monthly newsletters, promotions, and other communication to specific lists.
Customers can access account information 24 hours a day, 7 days a week, without picking up the phone or sending an email.
Provide a secure location to share marketing material, educational material, company policies and FAQs with customers.
Give customers the ability to see all historical documents, balances, due dates, payments received and amount due. Customers can also update address, contact and user access details.
Business partners and resellers can view inventory and place orders themselves—speeding up the ordering process and freeing your sales team to focus on other activities.